Home NFT News A historic NFT collection from ART3.io and British Journal of Photography

A historic NFT collection from ART3.io and British Journal of Photography

Guest post by ART3.io

Now live exclusively on OpenSea, the Edition365 NFT collection is a portrait of the year that changed everything.

Since the coronavirus pandemic swept the world in March 2020, all of humanity has shared – and documented – an extraordinary experience. History has unfurled in front of our eyes; cracks in our systems have been magnified, and across oceans and borders, ways of thinking, acting, and existing remain in flux. 

Uniting the voices of renowned photographers, emerging artists, and everyday people alike, Edition365 began as a vast and immersive digital exhibition with New Art City, all of the work created between 11 March 2020, when the World Health Organisation officially announced a global pandemic, and 10 March 2021: 365 days, captured through 365 artworks, from a diverse and dynamic array of creators from all around the world. 

Traversing tales of love, loss, hope, solidarity – humankind’s collective will to resist, persist and rebuild – Edition365 is a once-in-a-century photography collection, conceived to stand as a historical reference for decades to come. 

And now, it’s available to own as an NFT collection 

“As the hosts of some of the most viewed photographic exhibitions in the ‘real’ world, we wanted to build something of equal ambition in the metaverse,” says Marc Hartog, CEO of ART3.io. “Edition365 is a time capsule of incredible works which tells the story of a unique moment in history, with artists from all over the world offering their own creative insight into this uniquely shared human experience.”

“Creators were hit incredibly hard during the pandemic,” he continues. “The NFT sale will create an opportunity for collectors to own unique works while supporting a large group of participating artists, who will receive the lion’s share of income generated. The concept of the metaverse is ever-evolving and, in what we believe will be a world first, one collector will be able to own the entire exhibition as part of the sale, with proceeds split between the artists.” 

During a conversation streamed into the exhibition private view, Hamish Barnes of OpenSea added “Straight away we understood the opportunity of a big legacy brand in the photography space understanding the potential, seeing what was happening in the market”. He continued “Being a part of what was helping lots of young, independent artists make their way in this space and understand the technology was interesting to us”. 

Drop information 

  • The curated collection of 365 individual artworks from the exhibition will be on sale exclusively via OpenSea for 0.25ETH from 30 November 
  • The full virtual exhibition itself will be sold to one owner via auction on OpenSea, bidding beginning on 30 November. The winning bidder will be able to place a portal to the exhibition anywhere in the Metaverse, and personalise it with their own room of favourite NFTs from both within and outside of the Edition365 exhibition 
  • All NFTs will be editions of one, with unlockable content throughout the collection, including a certified, limited edition, archive quality print, delivered free to first time NFT buyers

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